Following the Covid-19 pandemic, consumers have been stockpiling shelf-stable food. As a result, longer shelf life bakery goods soared. At the same time, consumers worried about the safety of their food. This fear led to an increase of packed food consumption.
Packed baked goods ... a trend that's here to stay?
Based on the latest survey insights, it looks like this trends towards more freshness and a longer shelf life will not fade with the crisis.
How can you deal with these changing consumer expectations as an industrial manufacturer of bakery or patisserie items? Puratos identified some key elements that can help you:
- Extend the shelf life of your products
- Improve the quality (texture, taste, cleaner label) of your packed products
- Differentiate your packed product offering in a highly competitive market
Free webinars to provide you more in-depth knowledge
In a series of global webinars, we address these challenges and offer you a range of choices and solutions.
Each webinar starts with an overview of market trends and consumer insights with examples from around the world. In a second part, our R&D specialists will deep-dive into the technical challenges and share with you practical solutions, including process and ingredient advice. The total duration of each webinar is around 1h30 with ample time for Q&A. All webinars are in English.
If you would like to participate to one of these webinars, we invite you to contact your local Puratos sales representative. They can also inform you if similar webinars are organized in your local language.
We hope to hear you soon at one of our Webinars!
Contact us for more information.
Acti
Acti range has a proven positive effect on the different parameters of cake freshness including softness, moistness, cohesiveness and resiliency.
